3-2-1 Leader
Et si le leadership entrepreneurial s’apprenait en trois étapes ? 3-2-1 Leader vous guide pour mobiliser vos équipes, construire un projet engageant et incarner une vision collective.
The spectacular engagement of younger generations in the launch of start-ups or social enterprises reflects their appetite for participating in meaningful projects. The growing questioning of hierarchical authority, fueled by the increasingly relevant individual knowledge, by the rise of digital intelligence and by smart, collaborative thinking, makes the task of leading their teams increasingly difficult for managers - unless they have an engaging project to offer.
The purpose of this book is to help managers and entrepreneurs to decide whether entrepreneurial leadership suits them in their environment. It aims at preparing them for this practice, step by step: how to recognize oneself as a leader, build an engaging project, embody a collective plan, cultivate trust-based relationships, anticipate transitions and draw lessons from experience.
The author delivers key lessons, drawn from his long and diverse personal experience in management, and presents testimonials from fifteen managers and entrepreneurs.
A seasoned consultant and manager, Philippe Masson specializes today in strategic support and development of management teams. His vision of leadership combines his skills as a strategist and his experience as a humanist manager.
Paul Hermelin (Chairman and CEO of the Capgemini Group) for the preface, Éric Labaye (President of the McKinsey Global Institute) for the foreword and Bertrand Collomb (Honorary Chairman of Lafarge) for the postface also contributed to this book, illustrated by Lise Démoulin.
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The purpose of this book is to help managers and entrepreneurs to decide whether entrepreneurial leadership suits them in their environment. It aims at preparing them for this practice, step by step: how to recognize oneself as a leader, build an engaging project, embody a collective plan, cultivate trust-based relationships, anticipate transitions and draw lessons from experience.
The author delivers key lessons, drawn from his long and diverse personal experience in management, and presents testimonials from fifteen managers and entrepreneurs.
A seasoned consultant and manager, Philippe Masson specializes today in strategic support and development of management teams. His vision of leadership combines his skills as a strategist and his experience as a humanist manager.
Paul Hermelin (Chairman and CEO of the Capgemini Group) for the preface, Éric Labaye (President of the McKinsey Global Institute) for the foreword and Bertrand Collomb (Honorary Chairman of Lafarge) for the postface also contributed to this book, illustrated by Lise Démoulin.
shield_question Foire aux questions
3-2-1 Leader offre une méthode claire et pragmatique pour développer un leadership entrepreneurial, adapté aux défis actuels des managers et entrepreneurs. Philippe Masson y partage son expérience et des témoignages concrets pour vous aider à mobiliser vos équipes autour d’un projet porteur de sens. Ce livre est un guide essentiel pour ceux qui veulent transformer leur manière de manager et inspirer leurs collaborateurs.
Le livre aborde des thèmes centraux comme l’engagement des équipes, la construction d’un projet motivant, l’incarnation d’une vision collective, et la gestion des transitions. Il met aussi l’accent sur la confiance, l’intelligence collective et l’adaptation aux nouvelles attentes des générations Y et Z.
Ce livre s’adresse aux managers, entrepreneurs et dirigeants qui souhaitent renforcer leur leadership et mobiliser leurs équipes en mode projet. Il est également utile aux consultants et formateurs en management, ainsi qu’à toute personne intéressée par les nouvelles formes de leadership.
Avec ce smartbook, vous pourrez poser des questions comme : « Comment adapter mon style de leadership à mon équipe ? », « Quelles sont les étapes clés pour construire un projet engageant ? », ou encore « Comment instaurer un climat de confiance au sein de mon organisation ? ». Le chat intégré vous permettra d’approfondir les concepts et d’obtenir des conseils personnalisés.
tag Mots-clés
leadership entrepreneurial
management d'équipe
projet engageant
confiance en entreprise
intelligence collective
génération y
génération z
transformation managériale
philippe masson
boostzone editions
ebook management
smartbook leadership
chat interactif livre
stratégie d'entreprise
motivation des équipes
vision collective
transition managériale
témoignages de managers
entrepreneuriat social
start-up management
livre pratique management
leadership humaniste
gestion de projet
innovation managériale
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