Summary of David Meerman Scott's Newsjacking
Please note: This is a companion version & not the original book.
Sample Book Insights:
#1 The emergence of the real-time web has made newsjacking possible in a systematic fashion. The past few decades have seen the rise of brilliantly opportunistic publicists, but those opportunities were available only to media insiders.
#2 Newsjacking can be used by nonprofits, political campaigns, business-to-business marketers, and even individuals. It can work for you, too.
Lire plus
Lire moins
Sample Book Insights:
#1 The emergence of the real-time web has made newsjacking possible in a systematic fashion. The past few decades have seen the rise of brilliantly opportunistic publicists, but those opportunities were available only to media insiders.
#2 Newsjacking can be used by nonprofits, political campaigns, business-to-business marketers, and even individuals. It can work for you, too.
Comment lire cet ebook au format epub ?
Sur les applis MySmartBook
(sans discussion)
(sans discussion)
Sur mon ordinateur
(sans discussion)
(sans discussion)
Avis des lecteurs
Connexion
Soyez le premier à donner votre avis !
